European Management Center

Persuasive Presentations

09 - 10 May 2024

When it comes to speech topics my speech teacher is very picky. She doesn't want us to do any issues like capital punishment, abortion, animal testing, quite smoking, etc. I submitted 4 speech topics to her and all of them were rejected. I'm really looking for a good persuasive speech topic that I can easily create a survey on. Any suggestions would be much appreciated!

International and Global Marketing

13 - 14 April 2024

Companies sometimes assume that what works in their home country will work in another country. They take the same product, same advertising campaign, even the same brand names and packaging, and with virtually no chance to try market it the same way in another country. The result in many cases is failure. Why? Well, the assumption that one approach works everywhere fails to consider differences that exit between countries and cultures. While many companies who sell internationally are successful following a standardized marketing strategy it is a mistake to assume this approach will work without sufficient research that addresses this question. In this section resources are provided to assist companies in their global marketing efforts.

Conflict with proper communication

17 - 18 May 2024

The program will help you learn techniques for conflict management and will focus on turning them into win-win relationship. The most important instrument for this purpose is exempt from communication disorders. The greater part of communicating is perceived by non-verbal signals and their deliberate use to avoid conflict situations.